PTI Australia’s Officer in Charge, Jeremy Grennell: photo credit
PACIFIC Trade Invest (PTI) Australia, an agency of the Pacific Islands Forum Secretariat, has published its 2023 Annual Report, showcasing an outstanding achievement of records in both trade and investment deals. Last year, PTI Australia facilitated A$76.5 million worth of trade deals across their two distinct streams, export and tourism, and a record A$16.3 in investment deals.
PTI Australia’s trade team works with businesses across the Blue Pacific to create and strengthen avenues for growth in the Australian market. This work includes introductions to buyers, importers and the digital tools and know how necessary to connect with consumers. Further, the investment team connects international investors with investment-ready opportunities across Pacific region, playing a huge role in business and employment development.
In 2023, PTI Australia assisted 725 businesses across the Blue Pacific, 357 of which were women-led, facilitated 203 export deals and provided 850 services.
PTI Australia’s Officer in Charge, Jeremy Grennell, says the team’s success is indicative of more good things to come.
“PTI Australia has gone from strength to strength in recent years. We remain steadfastly dedicated to facilitating positive outcomes for the businesses and people of the Blue Pacific. We have fortified our operational models and are continuously looking for ways to improve, to reach more clients and create more contacts within the Australian market that are fruitful for Pacific businesses,” said Grennell.
“Last year, our commitment to learning more about global digital solutions and connecting our clients to them, had a remarkable impact on our results. We reinforced our own digital infrastructure, as well as facilitated online learning, sales funnels and more.”
PTI Australia’s Tourism Manager, Onorina Fugawai, added that for Pacific tourism operators, remaining adaptable to the rapid changes in both the global contexts and the online offerings was key to their growth in 2023.
“Last year was significant for the tourism industry as it emerged from an elongated period of pandemic disruptions. Along with ongoing recovery and labour issues, many Pacific operators were also undergoing their own digital transformations, looking for ways to book guests directly, engage in wider payment methods, and to connect with wide-reaching audiences,’ said Fugawai.
“Our PTI Australia Digital Tourism program, that equips Pacific tourism operators with the tools and know-how needed to get their businesses securely online, played a large role in this shift. I am excited to grow this program into the future.”
Source: PTI